So here we go again. After the end of Act 1 – the COVID-19 crisis exacerbating healthcare and supply chain pressures. We now enter Act 2 with the double pincer of the War in Ukraine and the cost of living crisis. The portents of doom from the government and media outlets have been ramped up …
Through the likes of sites such as Etsy and eBay we have become familiar with the peer-to-peer process and the growing popularity of consumer to consumer selling. Yet in recent years we have shifted away from the norm and instead, the evolution of resale marketplaces has rapidly entered the mainstream.
Resale is now a major conversation taking the fashion world by storm, existing to enable users to buy and sell pre-loved items. Not only this, but resale marketplaces also introduce a new social element, as engagement is encouraged from buyer to seller through direct messages, ratings and reviews.
The health and fitness industry is growing, and rapidly. Health and fitness has always been a priority for consumers but has since come into sharper focus as a result of the pandemic. Research shows that the global fitness industry is currently worth $96.7 billion and is growing at a rate of 3-5% every year. A seismic shift away from gyms means that there is an even greater demand for home fitness and there are a multitude of fitness trends for brands to take advantage of. Here are 4 health and fitness trends to look out for this year:
Recently Curated won a client that we were really excited about the prospect of working with, and were delighted to win as their brief was absolutely perfect for what we do. Winning the pitch was great, but actually the best part for us was hearing about why we had won it. The analogy used was …
Does your agency really understand what you need? Read More »
It doesn’t take a genius to determine that the UK’s attitudes towards towards health and wellness would have shifted over the past two years — but perhaps not in all the ways that most would expect.
To help brands keep on top of the changing wellness industry, Curated’s search and social experts have used trend listening to collate customer behaviour findings and forecasts for the coming year.
This report touches upon everything from mental health and personalised wellness tech to the topic on everyone’s lips — immunity.
In 2014, frustrated that brands did not fully understand digital marketing or were not getting great digital marketing strategy from their chosen agencies, Simon Douglass formed Curated Digital. For five years Curated operated as an agency with the aim of bringing digital marketing channels such as SEO, PPC, content & social together to focus on …
Why we pivoted from an agency to a consultancy, and what’s the difference? Read More »
This article will give you insight into what content marketing is, why it’s a great way to market your Ecom products, and some top tips on how to optimise your efforts for sales.
The possibilities are endless with email marketing, but this is all when it is executed with thought and precision. But where do you start? Never fear, our team of email marketing experts are going to share their insights on how to ace your eCom email marketing to not only see short-term sales uptake but long-term customer loyalty.
Do you achieve a successful B2B buyer journey, that creates that feeling of really being looked after? We’ve got you covered. This article will take you through every step, from awareness to loyalty.
These are just a few of the trends our B2B marketing consultants have picked out as being especially important in 2022. Discover what’s happening in the post-pandemic marketplace, and what it means for your business…
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