There’s not a single website that doesn’t want —or need — traffic. Solid traffic to your website has a knock-on effect to loads of great stuff: think a boost in SEO and exposure to new audiences. Let’s be honest, having people visit your website is the reason why it exists in the first place.
The good news is that there are loads of different ways to drive traffic to your site. What’s key (and what most others don’t do!) is making sure different channels work together to craft a seamless passage straight to your site. Luckily, we do do this, and are really good at it.